Tag: ebook publishers

The Fiction about Friction

Posted on by Marlene Harris | Author : | ebooks> libraries

Let’s talk about a concept that keeps coming up in the conversation about ebook lending in libraries. The publishers who are currently not participating in the library ebook market all seem to be worrying about the lack of “friction” in the library ebook lending transaction as far as the patrons are concerned.

What do they mean by “friction”?

With physical media, in other words, books and CDs and DVDs, patrons have to come to the library to borrow them and come back to the library to return them. According to the February 10 post in Publisher’s Lunch, forcing patrons to come into the library to borrow ebooks is also the appropriate model for ebook lending. The publishers say they are doing this for the libraries’ own good, to reinforce the concept of the library as destination. Research indicates that ebook users are already “power users” of library resources, regularly visiting their local libraries for programming and to borrow materials, as well as borrowing ebooks online, and doing all those activities in great gulps.

Back to that “friction” thing again. The publishers seem to be laboring under a set of misapprehensions about how “easy” it is to borrow an ebook from a library. Let’s look at that for a moment.

According to the recent report in American Libraries, when ALA President Molly Raphael met with the Big 6 publishers in New York recently, many of the executives from those publishers were laboring under the mistaken belief libraries loaned ebooks to anyone who happened to click through their websites. We all know that’s not the case.

Libraries are responsible to their communities, and their resources are paid for by the taxes raised in those communities. We make our resources available to those who live or own property in the community. Many libraries make arrangements with their neighboring communities to reciprocally serve their patrons.

So it’s not quite as easy as the publishers think. But is it easy?

The so-called “friction” in borrowing an ebook from the library is different than the model the publishers are used to, but it is definitely there.

The hold queues for ebooks are very, very long. A recent article in the Washington Post showed hundreds of people waiting in line for some of the titles. The libraries in the D.C. metro area also have attempted to purchase copies to meet the demand, but the numbers are staggering. Placing a hold for The Girl with the Dragon Tattoo and seeing yourself listed as number 508 in the queue has to be a shock to anyone.

The second piece of grit that causes no end of friction is the general supply of ebooks. Period. When a person logs into their local library’s ebooks collection and wants to read something, anything, but just get a book, right now, can they? The answer generally is only if they understand the system and are willing to take something they may not be familiar with.

Patrons complain, with justification, that everything is out.  My LPOW has about 10,000 ebooks on OverDrive. However, if I check to see what a patron might check out, the first several screens all tell me to put myself on the waiting list. It is possible to search for only the titles currently available, but you have to know how to do that. And if you do know, you must search for EPUB, PDF, Open EPUB and Open PDF separately. There’s no option for just ebook. Out of those 10,000 ebooks, there are only 50 science fiction and fantasy titles in today. I did a quick scroll through, and a significant chunk of those are unfortunately mis-categorized. They’re really paranormal romance, which wouldn’t bother me, but would disappoint a lot of readers.

That’s not all the friction in this potential transaction.

Those of us who have been on the receiving end, know that dealing with end-users brings its own variety of friction. Whatever the client program is, whether it is OverDrive’s Media Console or the search program or the patron’s device or any other piece of the puzzle, there is a chain. Server to website to search to download to device to human. Any one of those parts can suffer a classic case of “failure to communicate” and when the chain breaks, the patron calls the library.

OverDrive’s Media Console isn’t quite as intuitive to use as the Kindle app, or the Nook app, or Bluefire. It’s pretty decent, and I frequently use it for EPUB format books, but there are a couple of things that get to me. For example, I can rename books in Bluefire and I can’t in OverDrive.

But the transaction to borrow an ebook in OverDrive far from frictionless. There’s no ability to search all of one type of format. So a patron can’t just search for “ebooks” or just search for “audiobooks”. The format limits are EPUB or PDF, and MP3 Audiobook or WMA Audiobook.

Once you find something you want to borrow, there’s the need for a library card number and a PIN, or personal identification number. Some libraries have made this easy by tying it to something the patron can’t forget, some don’t. But once past that hurdle, there’s the whole download business. If you’re reasonably savvy about your device, it is a piece of cake. With an iPhone or an iPad, there is, of course, an app for that.

Dealing with a side load through Adobe Digital Editions into a Classic Nook the first time is not for the faint of of heart, and not the night before you leave on vacation. Especially not if your flight is at “oh dark thirty”. Of those “power users” that LJ surveyed; 23% have given up on borrowing an ebook from the library because the process was “too complicated”.

If our sophisticated users have difficulty with the process, what about the new ereader users? A lot of people who are not tech-savvy got ereaders  because of the convenience factor and the content, but not the “gee-whiz” factor. How “frictionless” will they think the current ebook lending process is?

There is plenty of friction in the ebook borrowing transaction. The libraries are having enough issues ensuring that their interface with living, breathing patrons who use the library is as frictionless as possible.

What we don’t need is publishers telling us that library ebook lending needs more of this so-called “friction” than it already has. What we need is more ebooks in the library market.

Ebooks in Public Libraries: Whither, Which, How

Posted on by Marlene Harris | Author : | audiobooks> books> ebooks> libraries

The Digital Public Library of America discussion list has kicked into high gear again, in anticipation of an in-person meeting at the American Library Association Midwinter Conference in mid-January, 2012 in Dallas, Texas.

The piece of the discussion that has caught my interest concerns the future availability of ebooks for public libraries to loan to patrons — and whether lending ebooks to patrons should be part of any public library future.

Statistics are showing double the ereader penetration in the US population from this time last year, not counting multi-function tablet (i.e. iPad) use. Libraries really don’t have the luxury to pretend this isn’t happening. The question remains what they can do about it.

The other question is, what do libraries provide? The “Big 6” publishers are increasingly skittish about providing ebooks for public libraries to lend.

  • Only Random House just plain lets libraries buy their ebooks to lend to patrons.
  • Harper Collins sells to libraries, and every time the copy has been checked out 26 times, the library has to buy it again.
  • Which puts Harper Collins ahead of Penguin and Hachette, who have both stopped selling ebooks to libraries.
  • And even further ahead of Simon and Schuster and Macmillan, who have never sold ebooks to libraries.

But back to the DPLA, which has been discussing the future of ebook publishing as it relates to libraries. There’s been a particular thread about commercial fiction and public library patrons.

The assumption that keeps niggling at me is that all the current trends will continue, and that the only changes we will see will be for the worse from the perspective of the library as institution.

My interpretation of the trendline being predicted is that the publishers will continue their unfortunate circling of their wagons, and that the lending rights that libraries have traditionally enjoyed with physical materials will disappear in the electronic age as publishers attempt to preserve their profit margins. Brilliance Audio’s scheduled January 31, 2012 withdrawal from the library download market is another step in this trend, as is the support of many, many publishers in the library marketplace for SOPA.

Publishers are worrying about their profits because those profits are based on a physical distribution model, and the physical distribution model is collapsing. And the publishers are becoming less optimistic about digital being their savior than they used to be, at least according to recent reports out of Digital Book World. So they are hanging on to every penny they can. Publishers have always feared that books borrowed from libraries have represented sales lost. But with physical books, sales to libraries were impossible to prevent.

With ebooks (and e-audiobooks) publishers don’t have to sell to libraries. So some of them are increasingly choosing not to — especially the big ones who believe that their authors don’t need libraries to help them develop a following.

But there are a lot of authors who do want their books, especially their ebooks, in libraries. I was interviewed by author Lindsay Buroker for an article on her blog about how self-published authors could get their books into their local libraries.

Self-published authors and authors who are published by small independent publishers are searching eagerly for ways to get their books into libraries. Increasingly those books are exclusively ebooks. Many of those authors would even be willing to donate a copy to their local public library (maybe not every public library, mind you, but the one in their own hometown) just to get readers.

In the print world, they used to be able to donate actual books. But in the digital world, what’s the mechanism? They don’t want to donate rights, they want to donate a couple of copies, and quite likely DRM-free copies at that, but how can they do it?

And for anyone who doesn’t think there is money in self-published authors, remember that Amazon has offered special incentives for self-published authors to make their work exclusively available through the Kindle Selects Program for 90-day periods.

This a a world that is changing faster than the “Big 6” can keep up with, which is why they are circling those wagons.

So, in this corner, we have the big publishers who either haven’t entered the library market or are sounding a retreat.

And in this corner, we have a lot of independent publishers and self-published authors who would love to enter the library space and are hungry for readers–readers that libraries know how to provide.

Libraries need  the equivalent of Smashwords for libraries. This may turn out to be something like what OverDrive will be when the big publishers have dropped out of the library market, with the addition of a method for self-published authors to donate copies or for libraries to buy copies of their work and lend it.

From a library institutional perspective, the library would miss the big blockbuster books. But we may not be able to keep those no matter what we do.  What we would get is a lot of popular content of the type that public library patrons read, popular genre fiction of all types. It would even cost less for the library than the current model. It might even be possible to have enough material so that people would have to wait forever for an ebook.

Yes, it would be different from how public libraries do ebooks now. But the future is going to be different. The question is, can we work toward making it different in a way we can have some control over? Can we have a future with a chance at a win-win?

Introducing Ebook Review Central

Posted on by Marlene Harris | Author : | book reviews> Ebook Review Central> ebooks

So what is “Ebook Review Central“? I’m so glad you asked.

Every Monday, Ebook Review Central will publish a list of all the ebooks published by a particular publisher the previous month, with links to all the published reviews.  Today’s first issue contains all the Carina Press titles for September 2011, along with links to all the reviews as of Sunday, 10/23/11.

In the upcoming weeks I will do the same thing for Dreamspinner Press and Samhain Publishing. I would be interested in hearing from you, the readers, your suggestions for which publisher or publishers to include for week 4. After the 4th week, I’ll cycle around to Carina’s October titles, and back through Dreamspinner and Samhain and “the player to be named later” again.

Why am I doing this? People decide what books to buy based on browsing at a bookstore or recommendations. Ebook-only books can’t be browsed in a bookstore, so we all blog to create more recommendations when we like a book. But each of us blogs about the books we like, and it’s fantastic.

But, when a reader is undecided, where do they go? Amazon or Goodreads, and not all of us post our reviews there. Sometimes none of us. And that debate is for another post someday. Yet an ebook may have tons of reviews.

Also, I’m a librarian by training. Librarians need a place where they can find reviews of ebooks, just like they do print books.  Their budgets are tight. They want to add ebooks from ebook-only publishers, but if they can only buy 3 or 5 Carina Press titles this month and 3 or 5 Dreamspinner titles this month, there is no place to go to find which ones were the best. Ebook Review Central will be that place.

A question that will be asked, because I had to ask myself when I created this, is why the one month delay? Why am I only publishing the September titles now, when it’s already mid-October?

It takes about a month for the blogosphere to generate reviews for all the titles. I wanted to put up last week’s titles this week, but when I started my research, half the titles weren’t reviewed yet.  When I looked at last month’s titles, almost everything had a review someplace. That won’t always be 100% true, but at least it turns out to be a reasonable way to bet.

One other note: Amazon and Goodreads will not be listed as review sources unless that was the only thing I could find.

If you have suggestions, let me know. If you find this useful, definitely let me know. I will update published lists, so if later reviews are published, or if you have a review that should be listed but I missed (Google is good, but it is not perfect), send email to marlene@readingreality.net.